Saving $1,800,000 in 12 weeks with a new Conversational Career Site.

How TruGreen's streamlined career site experience increased conversion, saved time, and reduced costs.

Industry

Services

Regions

United States

Company Size

15,000+

Integrations

Workday

Paradox Products Used

Conversational Scheduling

Conversational Career Sites

Conversational Apply

Challenge

TruGreen's clunky and uninviting career site didn't bring in enough candidate volume, leading to high turnover and high spend, as well as a strain during the lawn care industry's busy season.

Solution

TruGreen infused AI into their hiring process, led by their new Conversational Career Site, to increase their candidate pipeline and start doing the same amount of work with 40 less people.

Results

Thanks to their streamlined career site and automated hiring process, TruGreen saved $1.8 million in the first 12 weeks of the year (a $300 decrease in cost-per-hire) and saw significantly more hires stay onboard than before.