How First Watch uses conversational AI to extend “You First” culture and improve both candidate and hiring manager experience.
Interview Acceptance Rate
Scheduled in the Same Day
Staffed for Managers
Industry
:
Restaurant
Employees
:
9,000
Locations
:
380
First Watch is an award-winning daytime restaurant chain serving made-to-order breakfast, brunch and lunch using fresh ingredients. As one of the fastest-growing restaurant chains in the U.S., First Watch is building communities of local customers one newspaper and a fresh cup of coffee at a time.
The organization found it difficult to make significant hires with a competitive market.
The organization had no way to deliver a premium candidate experience.
The recruiting team had previously implemented clunky and impersonal recruitment technology.
The hiring process lacked automation and areas of speed for candidates.
First Watch turned to a conversational AI assistant named Olivia to automatically screen and schedule qualified candidates, as well as answer any questions they had.
Olivia leverages text recruiting to automatically cover the entire application process, from the initial text to the minute candidates first meet First Watch's hiring managers. This has greatly improved the candidate experience, extending the "You First" culture to anyone that texts Olivia.
Restaurant managers simply set their interview availability based on their hiring needs and Olivia does the rest. First Watch is filling positions much faster, which has been critical as new stores begin to open. Thanks to conversational AI, First Watch is 103% staffed for management hiring needs.
Olivia reaches out to remind candidates of interviews, reducing no-shows and keeping First Watch top of mind.
Candidates can reach out at any time of the day and instantly receive answers to questions they have.
Olivia delivers relevant content to ensure candidates understand the details of their role during the process.
Rethinking the candidate experience increased the speed to hire.
Chief People Officer, First Watch Restauruants