A 70% reduction in candidate screening time. Over 6,700 internal mobility opt-ins. An estimated $12 million in savings. This is how JLL reengineered its frontline employee experience using persona-based design and AI-powered tools to attract and retain scarce skilled talent.

Read how JLL, a leading global commercial real estate services company, built a persona-based talent strategy for its 112,000 employees — roughly 55% of whom work in specialized frontline roles — resulting in a 70% reduction in candidate screening time and an estimated $12 million in savings.
Explore how JLL's precision-designed frontline experience — from the AI-powered Ask JLL digital front door to the Open to Opportunities internal mobility program — generated over 6,700 global opt-ins and moved more than 430 employees into new roles, 88% of whom came from the frontline.
A 70% reduction in candidate screening time. Over 6,700 internal mobility opt-ins. An estimated $12 million in savings. This is how JLL reengineered its frontline employee experience using persona-based design and AI-powered tools to attract and retain scarce skilled talent.
