89% interview scheduled rate with automation.

How DFCU Financial cracked the recruiting automation code — providing exceptional experiences and efficiency.

About

DFCU Financial

Industry

:

Financial

Employees

:

570+

Headquarters

:

Dearborn, MI

As one of the largest credit unions in Michigan, DFCU Financial serves thousands of families and businesses across the state. Since 1950, DFCU Financial has provided personalized services and financial expertise for their clients and employees. Consistently ranked as one of Michigan’s Top Places to Work, DFCU has been recognized by their peers for their commitment to candidates and employees.

About

Rebecca Hicks

Rebecca Hicks
Talent Acquisition Specialist, DFCU Financial
DFCU Financial

Bogged down with a hiring process that was impersonal for candidates and time-consuming for recruiters, DFCU sought a solution that would modernize the hiring process for all involved. Rebecca knew the ability to text candidates would be a game changing solution for their organization, which is why they were drawn to conversational software. With Olivia, their new conversational AI assistant, manual hiring tasks were no longer on the plate of hiring managers to worry about and finally provided a premium experience for candidates.

What problems were they encountering?

Moving to a paperless hiring process.

Auto-scheduling.

Olivia will schedule qualified candidates for interviews, recommending times based on recruiter availability.

Interview reminders.

Olivia reaches out to remind candidates of upcoming interviews, reducing no-shows and keeping DFCU top of mind.

Rescheduling.

If candidates have to reschedule, Olivia can handle that too, reducing drop-off and ensuring a positive experience.

%
"Olivia is smart enough to recognize other meetings on my calendar and doesn’t offer those as available time slots for candidate interviews."
Rebecca Hicks

Talent Acquisition Specialist, DFCU Financial

Both faster hiring and happier candidates.

In 2017, DFCU Financial committed to leveraging recruitment technology to scale their goal of creating meaningful candidate experiences. Today, they’ve has seen astonishing results with Olivia. Rebecca Hicks, a Talent Acquisition Specialist at DFCU, says, “I find that communicating with candidates over text is a lot easier and streamlines the process as opposed to playing phone tag and emailing them back and forth.” No longer does the team have to spend hours coordinating interviews over email or playing phone tag with busy candidates.

Due to the convenience of communicating over mobile devices, candidate ghosting has decreased tremendously and time to hire has never been quicker. DFCU Financial has received an 89% interview scheduling rate with the technology. Moreover, having the ability to text candidates and schedule interviews over the phone has enabled the Talent Team to spend more of their time building relationships with top talent. This extra time is spent one on one with candidates, allowing for better candidate experience, and higher-quality hires.

89
%

interview scheduling rate

Every great hire starts with a conversation.

Demo Olivia now